Privacy
What we collect, why we collect it, who helps us handle it, and how to reach us about it.
Last updated
What we collect
Only what you send us, and a little about how the site is used.
- Contact form
- Your name and email address, your organization if you add one, the kind of inquiry and your message. A brand referral adds the brand’s name, its Instagram handle or link, and who referred it.
- Stylist pull form
- Your name and email address, the appointment you want, a preferred date if you choose one, your project details, whether pieces will travel outside the US, and the version of the pull terms you accepted. You may attach up to three PDFs or images.
- Newsletter
- Your email address, only if you ask to join.
- Visits
- The pages you view and a few actions, such as sending a form or opening an email link, through the analytics described below. Our host also keeps standard server logs, such as your IP address and browser type.
How we use it
To reply to you, arrange appointments and manage the loans that follow.
To confirm that your request arrived: we may send one short email to the address you gave.
To send the newsletter, if you ask for it.
To see which pages and forms are used, so we can improve the site, and to keep the forms free of spam.
Your messages
The site keeps no copy of what you send. Each form goes by email, delivered by Resend, to our team’s inboxes on Google Workspace, where it stays with the rest of our correspondence.
Files attached to a pull request travel with that email; the site does not store them. Before sending, your browser shrinks most JPEG, PNG and WebP photos over 1 MB, which removes their location and camera details. Smaller photos, HEIC photos and PDFs are sent as they are, so check them for anything you would rather not share.
Confirmations are limited to one per address every 24 hours. To keep count, we store a hashed (scrambled) form of your email address with Upstash, never the address itself, and it expires after 24 hours. A daily total of confirmations sent, which holds nothing about you, expires after 48 hours.
Analytics & cookies
Vercel Web Analytics and Speed Insights count visits and measure how quickly pages load. Neither uses cookies.
Google Analytics 4 shows us how visitors find and use the site. It sets cookies to recognize a returning browser, and it may collect information about your activity over time and across other websites. We have turned off Google signals, ads personalization and data sharing.
The actions we record name only things like the kind of inquiry or the inbox you chose, never your name, email address or message.
Do Not Track & Global Privacy Control
We do not respond to Do Not Track browser signals.
We do honor Global Privacy Control: when your browser sends it, we do not load Google Analytics.
Who helps us
We share information only with the services that run the site for us, each for its own job.
- Vercel
- Hosts the site, keeps its server logs and runs Web Analytics and Speed Insights.
- Google Analytics
- Measures how the site is used.
- Cloudflare Turnstile
- Checks that a form is sent by a person, not a bot.
- Resend
- Delivers form emails to our team, and confirmations to you.
- Google Workspace
- Hosts our team’s email, where your messages arrive.
- Mailchimp
- Sends the newsletter.
- Upstash
- Holds the short-lived count that limits confirmation emails.
- Sanity
- Stores the site’s own words and images. It never receives visitor information.
Each keeps data under its own retention settings. We do not sell your personal information or share it for cross-context behavioral advertising. We may disclose information when the law requires it.
Your choices
You can ask to see the information we hold about you, to correct it, or to delete it. Email or call us using the details at the end of this page, and we will honor reasonable requests. This is open to everyone, California residents included.
To leave the newsletter, use the unsubscribe link in any issue.
Children
The site is not directed to children under 16, and we do not knowingly collect their information. If you believe a child has sent us details, tell us and we will delete them.
Security
We take reasonable measures to protect what you share: the site is served only over an encrypted connection, the contact and pull forms are checked for bots, and the site keeps no copy of your messages or files. No method of sending or storing information is perfectly secure.
Changes
When we change this policy, the date at the top changes too. After a material change, a notice also appears at the top of this page for 30 days.
Contact
Questions about this policy, or a request about your information: